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Oxytocin

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Oxytocin

It’s the Power of Love—in Voles

Q&A with Zoe Donaldson, Ph.D.

What is attachment and how does it form? By imaging individual cells in the brains of prairie voles, Dana Foundation Grantee Zoe Donaldson's lab has identified a neural network that signals how strong their preference for their partner is.
Oxytocin

Oxytocin: the Molecule of Love, Trust, Morality, and Sociality?

Neuroscientists express cautious enthusiasm about oxytocin’s potential applications, but also warn of misperceptions brought on by oversimplified reporting.
Oxytocin

Q&A with Paul Zak, Ph.D.

The Power of Storytelling and the Brain

On the heels of Paul Zak’s The Moral Molecule—the popular book that put a brain chemical called oxytocin on the map—comes a new area of interest: how oxytocin, triggered by inspirational storytelling, affects behavior.
Oxytocin

Why Inspiring Stories Make Us React: The Neuroscience of Narrative

The man behind the discovery of the behavioral effect of a neurochemical in the brain called oxytocin wondered if the molecule might motivate people to engage in cooperative behaviors. In a series of tests using videos, his lab discovered that compelling narratives cause oxytocin release and have the power to affect our attitudes, beliefs, and behaviors.

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