March 12, 2015
(212) 223-4040 x657
Brain Awareness Week Celebrates 20 Years of Public Outreach
New York, NY—The Dana Alliance for Brain Initiatives launched Brain Awareness Week
in 1996, and through the years the campaign has engaged millions of people worldwide.
On its 20th anniversary (March 16-22), hundreds of thousands more will
participate in exhibits, activities, and lectures that educate the public about
the brain and the promise of brain research.
“It’s been amazing to see what our partners have done over
the years. We’ve seen everything from operas to games to art contests to all
manner of classroom activities,” says Barbara Gill, executive director of the
Dana Alliance. “It’s a grand opportunity for neuroscientists to communicate
with the public on a larger scale about the importance of brain research. Our
hope remains that these programs will increase understanding as well as spark
the imaginations of the next generation of neuroscientists.”
With its signature logo and theme “Get Connected,” the week
is now a regular calendar fixture for many partner organizations, including the
Society for Neuroscience, universities, museums, patient advocacy groups, and
K-12 schools. Among the events supported by Dana this year are a Staying Sharp panel
on memory and the aging brain at New York University Langone Medical Center; hands-on
lab activities for all ages in the BioBus at New York City’s Washington Square
Park; and a panel on pain and pain research at AAAS Headquarters in Washington,
DC. All three events are free and open to the public.
Details about these events and many others can be found
on the international events calendar on the Brain
Awareness Week website, which also offers educational resources,
downloadable graphics, publications, and general information. Connect to the
campaign on social media with the hashtag #brainweek.
The Dana Alliance for Brain Initiatives is a nonprofit
organization of more than 350 eminent neuroscientists, including nine Nobel
laureates. It is committed to advancing public awareness about the progress and
benefits of brain research and to disseminating accessible information about
the brain. The Dana Alliance is supported entirely by the Dana Foundation.
The Dana Foundation is a private philanthropic organization
that supports brain research through grants, publications, and educational